Call tracking is an essential part of our formula for success. When we launch a marketing campaign for a client—whether it’s direct mail, a new website, magazine, online ads or other action—our job includes knowing if that action was effective and just how effective it was. We want you to know exactly which outreach actions are making you money and which ones are not.
Every region is different and marketing strategies that work for one client in one town might not be the best moves for your practice. We use our call tracking function to enable you to see for yourself what’s working. We’ll analyze your results and tell you which actions to invest in more heavily and which ones to discontinue.
From our tracking of calls and other inbound messages, we can calculate the increase in your call volume and the number of new patients you receive from your marketing. This makes it a relatively simple task to determine the return on your marketing investment.
Because we only work with dentists and have already utilized every possible online and print medium for our clients, we have an in-depth knowledge of what it takes to convert prospective patients into new patients. Our goal is to get you results today, tomorrow and a year from now, as a long-term member of your marketing team.
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XPRESS INC is a direct mail and marketing company focusing on small to medium business marketing strategies with a niche in dentists and dental specialists.
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