What is this new generation of lead tracking? It’s a cloud-based system that automatically captures every lead then tracks the outcome for each lead. It can be surprisingly affordable given the fact that when you utilize it properly, you get more results for every marketing dollar.
75% of consumers admit that they judge a business’ credibility on their website design.
An older website with poor loading speed can be harmful to businesses. Most consumers expect a web page to load in 2 seconds or less!
With the emergence of coronavirus and it's impacts on dental practices, and the economy in general, there are exact things you can do now to mitigate the damage and expand - not contract - your business. In this article we go over some tips.
How to keep your business going strong during an economic recession. No matter what the cause, there's successful marketing strategy to follow in order to see bigger, long-term return when the economy takes a dive.
Find out what exactly makes a website effective in driving in traffic to your business. From design, to SEO, we cover this point by point.
There are certain things you can do which guarantee results from direct mail and other things you can do which totally destroy your results and ensure failure—epic fails of direct marketing.
Effective online marketing is a “make-break” for today’s dental practice. Everyone needs to know the key actions to take to be successful online.
Generating a large volume of new patients doesn’t come from only one or two isolated sources, or a hit-and-miss approach to marketing. A large volume is the result of a comprehensive marketing machine.
How much do you really know about the effectiveness of your dental practice’s current marketing strategy? Is what you think you know about your target market, your print or online marketing campaigns, and your advertising plan’s ROI truly accurate? What can you learn from your practice’s website analytics and call tracking, and why should you start taking a closer look at this data? Read on to find out.
Done correctly, marketing isn’t an expense—it’s an investment. What makes marketing “good” or “bad”?
