About Xpress, Inc.

Founded in 2005, Xpress, Inc., was born out of a need to get better marketing done for our  family dental practice. It was an effort to customize marketing to uniquely fit a dental office and  build a marketing system based on what was actually needed in order to create a smooth and  consistent flow of patients into the practice. 


Since then, Xpress has grown into a full-service, nationwide marketing agency focused  exclusively on the needs of dentists. That means we provide every type of marketing dental  practices need to attract and retain patients.

Meet The Dental Marketing People Behind Xpress

Marketing Services for Dentists

From websites and digital advertising to magazines and postcards, our service offerings have  been built from the ground up specifically for dentists. For instance, we don’t offer SEO to just any type of company—we only offer local SEO designed for dental offices. In each area, we’ve  tailored our processes strictly around what works best in dental marketing.


Our services for dentists include: 

â–º Website building 

â–º Facebook advertising 

â–º Google advertising 

â–º Search engine optimization 

â–º Postcard design, print and mail services 

â–º Magazine and brochure design, print and mail services 

â–º Branding and marketing strategy

Deep Experience & Know-How

Because we only work with dentists—and because we have run hundreds of marketing campaigns for dental practices across the country—we know what works in the real world. This is not theoretical knowledge, but knowledge gotten from doing it ourselves in our own practice or in our clients’ practices to measurable, successful results. We bring this experience to every client we work with.


Company owners Hans Hillestad and Shawn Kimmel learned marketing the hard way— through practical knowledge in the real world. When Xpress was getting started, they  personally printed and mailed postcards, folded flyers, designed websites, produced videos  and ran digital advertising campaigns. If you can think of a type of dental marketing, they've  done it. Now, years later, the team they’ve built follows this tradition: real results driven by  hard work and practical knowledge. 


Not only do we speak the language, but we also know how to figure out what type of patient or  service is best for a practice or dental team. We know how to build custom marketing systems  for HMO, PPO and FFS dental offices. We have worked with solo practitioner owners, husband wife teams, family teams, partnerships, small and full-scale DSOs, and dental consultants and  groups. We can take a client from knowing nothing about dental marketing to building a  successful system and team that will consistently bring in NPs and convert them to revenue. We  truly have a deep knowledge of dental marketing and the dental industry in general.

Meet The Dental Marketing People Behind Xpress

Solving Dental Marketing Challenges Every Day

For us, dental marketing isn’t just something we do for other people. We have done it ourselves  as our clients have. We deal with the challenges of working with vendors, interfacing with other  marketing companies, developing internal lines to support marketing, handling poor lead  quality, handling poor scheduling quality, etc. Almost any challenge a dental office has run  into, we have experienced ourselves and solved it. And still do every day.

Call (877) 604-7112 to Get Started!

What to Expect When Working with Us

At Xpress, Inc., we aren’t looking for a one-hit wonder. Our goal is to deliver personal attention  to you and your team so that all your marketing works together. And, ultimately, that really is  our fundamental intention—to handle all of your marketing for you. The reason for this is when  you have all your marketing in one place, with one company coordinating and overseeing all  marketing campaigns, it gets better results and drives more revenue. 


So at the end of the day, our goal isn’t simply to provide marketing services, but to be part of  your team in creating a powerful marketing machine for your practice that generates success  year after year. 

And as for that family practice that caused us to launch Xpress? How is it doing? Well, it has  successfully grown from $1 million to over $6 million in collections, with a stable annual gain of  10 percent and consistent highest-ever revenue each year for over 15 years. 


We’d love nothing more than for you to be able to have similar results for yourself.

Find Out How These Dental Marketing People Can Help You

Schedule a Consultation With Hans & Shawn
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